Camel: the New Classic  Style for Fall&Winter

In the face of continous economic malaise, fashion designers suspect that people won’t rashly pay for flashy and sumptuous costumes, at least not now, therefore the return to basic designs had become the trend of the times this fall and winter. There is nothing more practical and durable than a coat. A tailored designer coat is warm as well as inflation-proof, can be called the preferred long-term investment. And the classic camel colored coats are especially favored this season and have swept the runways. Their rich choices of materials and chic and fine cuttings again make them the expectations of every elegant woman.

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Of course, classics mean enduring, but not changeless and immutable. Brands like Louis Vuitton, Miu Miu, Dries Van Noten have added new ideas on their original designs, while Valentino, Maxmara and Derek Lam choose luxurious materials, trendy dimensional tailoring and silhouette to stimulate people’s desire to purchase. The warm camel color can almost go with everything, which is the plasticity and inclusiveness of camel colored jackets and coats. You can choose any style you like, such as the light and neat tailored suit, the long and thick coat, or trench coat with belt, hat or double breasted design. You can match a camel colored coat with anything you like anywhere anytime, and the effect is just fine and natural.

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Customize Your Louis Vuitton

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We all like crossover and limited edition, and Unique is the maxim for fashionistas. If you don’t want to go behind the fashion trend, you must own a leather bag customized for you. Louis Vuitton has launched the newest custom made series Mon Monogram which is very special. From August 1 2009 you can order bags with your initials on the Speedy, Keepall and Pégase 55 travel suitcase of any size you prefer. There are 17 colors at your choice, and you can still choose vertical stripes or diagonal stripes to print on your bag. You can get your very own Monogram leather bag after six or eight weeks since the computer simulation system.

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Fashion Muses Super Model Old Faces VS New Faces

When muse becomes a cultural phenomenon of fashion, we give more appreciations to the fashion goddesses of real life away from the runway.

“A good model can influence fashion for a decade.”—designer Yves Saint Lauren

“Models not only have faces and bodies, they also have brain.”—designer Donatella Versace

“We are not making fashion, we are fashion ourselves.”—super model Linda Evangelista

In May, there has been a big exhibition in the theme of The Model as Muse: Embodying Fashion held in Metropolitan Museum of Art. And the muses on the runway are still the most powerful driving force for the fashion circle.

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When muse Kate Moss remains the design original creativity for Marc Jacobs, Cindy Crawford has always been the inspiration for Donatella Versace, while Claudia Schiffer is still at the height of her powers and becomes the secret weapon of Karl Lagerfeld after her comeback.

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Louis Vuitton Will Open New Store In Shenzhen

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In front of people’s eyes in the new Louis Vuitton exclusive store in Luohu, Shenzhen is an elegant and fashionable shopping environment created by great experts. This two-story store of 1,200 square meters displays every product line of Louis Vuitton, from women’s wear and men’s wear, travel goods, watches, jewelry to accessories of LV. “We can say that in Shenzhen’s Luohu Shop, clients not only can enjoy the most graceful shopping environment offered by Louis Vuitton, but they can also buy the products released at the same time globally with flagship stores in Paris.”  As The CEO of LV China introduced the new LV shop.

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What Are We Talking About When We Speak Of The Fashion Big Names?

The first stage of acquiring fashion inspiration in real life is from fashion magazines, from observation on the streets, from fashion blogs and from social intercourse. Enthusiasts will then immerse themselves in the fashion world, studying the changes of fashion products every season, the change of fashion trends, tips and details that require attention in styling. Brilliant players will easily find out that the changeable fashion is actually made so by the fashion big names. Therefore, it is a theoretical study of fashion to understand the past and present of the fashion icons, every breakthrough and big moves in their design career and people who know about this circle can quote from the classics to prove a point and have in-depth discussion about the fashion trivia as if giving cultural critics.

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Miuccia Prada (left) and Frida Giannini, chief designer of Gucci

We discuss that the lace sets designed by Miuccia Prada is gorgeous but not wearable, we talk about the nice suits for men that Frida Giannini has designed after she joined Gucci, and whether the collection Matthew Williamson designed for H&M is worthy to stand in queue for hours. These are the basic trends of designers. And the fashion shows twice a year and by what means does a designer brings popularity or decline to a brand is all common knowledge that a fashion fan should master. Thanks to the advanced information technology, we can now better talk about the private lives of fashion icons, on what date does Marc Jacobs wears a skirt again, how young and handsome Alexander Wang appeared to be when he showed up in a bar somewhere in New York, where can we buy the pocket watch with golden watchcase that the icons are wearing. But these tabloids that we get from magazines and newspapers are not enough to feed our curiosity about the fashion icons, gods knows how much we wish there be documentaries of their own so that we can buy and watch them time after time at home.

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Apparently, there are little movies about fashion icons when compared with the art circles and music circles. This is one of the reasons why the playing of movie Coco avant Chanel in France makes a hot topic to chat about. We discuss if the sweet Audrey Tautou is suitable to play the cool and strong Coco Chanel, how Karl Lagerfeld, the clothes consultant of this movie will dress Tautou and what can people learn from this movie that focus on the early struggles of Coco Chanel. But in the end, the discussion returns to the discontent in the beginning—there are few movies about fashion icons, and still, why they are all about Chanel?

The legendary life of the remarkable fashion icon Coco Chanel has been brought to the Broadway stage in as early as 1969, her role played by Catharine Hepburn, and French actress Marie-France Pisier has also played her part in TV screens. Last September, the Coco Chanel played by Shirley MacLaine is shown in a TV series in Lifetime TV. And there are more. Only days after the Audrey Tautou version Coco Chanel is on, another movie Chanel and Stravinsky: The Secret Story depicting the early life of Chanel will hit theaters this summer.

This fact makes us can’t help signing that what a welfare it is to have a legendary figure behind a brand that even though such person has passed away for years, there are still people seeking inspiration from them, and their likings and styles stays forever. Fashion is constructed by those well dressed and independent persons, although the movies themselves are a bit boring, people’s enthusiasm isn’t affected. It is said that during the time when Coco avant Chanel was shown, Paris is filled of the scent of Chanel, many elegant women carrying Chanel 2.55 bag suddenly flood the streets and the fragrance of Chanel No.5 filled the air.

The fashion circle in New Times is grotesque in shaped and gaudy in color, there should have been more fashion icons turned into protagonists on the big screen, who do you wish to see?

Marc Jacobs, Pharrell Williams, Nigo the designer of Bathing Ape are unable to suppress their desire to make their own documentaries. If the common plot requires a legendary and full of adventure life, then no doubt the currently hot designer Marc Jacobs is a perfect choice. People are so used to describe the life of designers of Marc Jacobs’ generation as the Monopoly game that they all have genius creativity, chaotic and rotten youth times, until one day they calm down and save energy to finally become a fashion king or queen. It is strange that Marc Jacobs’ follower director Sophia Coppola will leave this wonderful play protagonist in front of her face aside.

Look at Gianni Versace, the gorgeous party king, whose fabulous life ended at the gunshot in front of his house in Miami, and his heart broken sister Donatella took over her beloved brother’s career. Isn’t this story enough to make a wonderful screenplay? Another candidate is Diane von Furstenburg from a Jewish Family in Belgium. There is nothing extraordinary about her early life until she met Prince Egon of Furstenberg of Germany and married him in college, whose prominent status has opened the door to fashion for her. There are still wonderful stories to come, is Stella McCartney blessed to be an excellent designer with his super star father Paul McCartney? Likewise, I’m afraid that the life adventures of Punk godmother Vivienne Westwood make abundant subjects for four movies.

When we are talking about fashion icons, no gossip is forbidden, and no limit is set for associations, as we love their designs, love their lives and admire their talents. Besides the models’ presentations on the runway, we prefer to understand them from all aspects of art, and movies about them are no doubt one of the best things we can enjoy, which brings same pleasure to us as we go to the exhibition of Karl Lagerfeld and Hulmut Lang, and looking through the fashion shots that Kim Jones take for fashion magazines. When we talk about fashion icons, we are also talking about the passion for life.

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A Bag Store Of Character—ODETTE&ZOE

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Galerie Vivienne is one of the fashion spots in Paris and the most luxurious existing lane located behind the Royal Palace in Paris in Paris.

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ODETTE&ZOE is located at the end of the lane, and all the bags are chosen by the store owner, from backpacks, handbags, traveling bags to wallets from young designers of France, Italy, England and Spain designers. There are also some exotic accessories like handmade purse from India and even woven bags from China, and clothes, jewels, retro style fancy parasols, small adornments casually scattered in the corners of this store which can brighten people’s faces. And the materials of these bags are either leather, nylon, canvas, wool, silk and so on. They may not be designer handbags but they are trendy and practical with varied styles suitable to people of different temperament. The people coming here are mostly local Paris girls. You need to be sure about your personal character and accept a test of your fashion sense if you are to enter this a bit messy fashion boutique.

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The Animation Complex In Ready-made Clothes

When we speak of the loveliness of childhood, animations and cartoons that have accompanied our childhood are one of the most frequent subjects besides the fun and frolicks we had while playing around with nothing to worry about. I’m sure many of us now still fancy for the world decribed in animations, holding that the reality should have been as simple and easy as in the animation world, and any problem can be solved. When the financial crisis first shows up, we are suddenly thrown into a panic as we are used to a cozy life, anxious to find ways out. Naive designers have found exits in retro culture, fashion elements of the 1970s and 1980s filled the runways and we also find shadows of the cartoon world there….

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From left: Carmen Sandiego; Lanvin 2010 Cruise; Bottega Veneta2010 Cruise

The red trench coat and fedora that the heroine Carmen Sandiego wears in Where On Earth Is Carmen Sandiego is very classic, and the interpretations on the runways are no less than it.

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From left: Jubilee, Marc Jacobs 09 Fall/Winter

Jubilee is a girl with super powers, even though her mutant power to generate blinding and explosive energy “fireworks” can’t do harm to you, her dressing style must be a killer to you.

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From left: She-Ra; Marchesa 2010 Cruise; Givenchy 2010 Cruise

I’m sure you must be familiar with She-Ra Princess of Power, although this set looks completely out-of-date in today’s standard, its interpretation on the runway is still a thrill.

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From left: Minnie Mouse; Diane von Furstenberg 2010 Cruise; Dolce & Gabbana 2009 Spring/Summer

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The Tee Shirt Declaration Of Feminism

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The popular ordinary white tee shirt is always the best propaganda tool, also the mecca for creativity and innovations. The latest product from Keep is a purely feminist tee shirt designed by artist Kevin Christy. This T shirt has depicted the four strongest and most intelligent women at present. Ginsburg and Helen Thomas have topped the list of women’s rights pioneers following Hillary Clinton and Michelle Obama, and the rights in the hands of these four strong women involve the Four Estate, administrative and judicial fields.

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Who’s Hurt By LV’s Price Reduction?

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It is not occasional discounts but retail price reduction directly. Since early this year the 29 exclusive stores of LV in mainland China have quietly lowered down their prices by 2% to7% and the scale of price reduction includes all Louis Vuitton products from watches, jewelry, clothes, bags to shoes. This is the first price reduction of LV since the brand entered Chinese market, yet the price reduction isn’t applicable for the markets of Hong Kong and Macao. This price reduction of Louis Vuitton, a brand claims to offer no discounts and whose prices never lower down buy only raise is just like a depth bomb for the luxury goods industry and at the same time has triggered a chain reaction of many other luxury goods brands. From the new arrivals in June, top brands like Salvatore Ferragamo, Gucci, Fendi, Dior and Celine all have different discounts and promotions.

To create distance from the consumers and thus making consumers have fancies about them is the consistent principle of luxury industry marketing, and what makes LV look down and begin to their bold price reduction promotion? If taken the current global economic crisis and the status of the Chinese consumer market into consideration, you will find the top luxury brands actually have no alternative and their endless hope for the Chinese consumer market.

Why we say that they have no alternative is because cutting price is fairly a poor decision for luxury brands like LV, but they have to do this facing the Chinese consumer market potential. Louis Vuitton’s price cut is not recommended in two ways. On one hand, it is a fundamental principle of luxury goods to determine its market orientation through pricing, and a higher price is usually a sign and symbol of brand positioning, a way of telling consumers that they only serve people who can afford them, and thus keeping distance from consumers to stimulate consumers’ desire for owning the scarcity of expensive luxury goods; therefore, if a luxury product lowers its price after it has come to the market for a short time, consumers who have bought this product before will feel hurt and fooled, believing they have bought something unworthy and will be left with a bad brand image. On the other hand, for target consumers of brands like LV, the emotional satisfaction brought by the brand is much higher than the functional satisfaction of the products as the consumer recognition of the brand LV more depends on the brand’s high price and the small number of its clients. Under this situation, LV’s price cuts has in a certain sense hurt the feelings of the original high-end customers because the price reduction means the brand is extending their reach and care for the middle and low-end consumer groups, which is very difficult for high-end consumers to accept; and in fact this practice is not good for the expansion of existing customers as consumers will suddenly realize LV used to have such high profit that they can now make such a big cut in price, and these all hurt the brand core values of Louis Vuitton.

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The Louis Vuitton Charity Auction Show In Middle Ring’s Flagship Store

Over a hundred years, Louis Vuitton has created many creative and practical unique suitcases, such as the impressive canvas bed suitcase, desk-style luggage and so on. This year is the 150th anniversary of the Red Cross, so the brand has specially designed a Red Cross medical box to celebrate this event, and at the same time, Louis Vuitton also invites six top designers to create six unique suitcases.

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Marc Jacobs always brings his two Bulldogs with him when he goes to Paris and New York for work, thus he has designed a Monogram canvas pet suitcase for his beloved doggies, which is equipped with riser vents, food and water plate. The most interesting thing is that there is space for a photo of the pet owner and owner’s clothes , so the pets won’t miss the master too much in the journey.

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The famous photographer Annie Leibovitz has designed a set of two shoulder bag and back pack with soft cushion and much space for cameras and Photographic supplies.

The six designers include Marc Jacobs, the later generation of the brand Patrick-Louis Vuitton, famous photographer Annie Leibovitz, artist Damien Hirst, Michelin chef Ferran Adria and Oscar-winning musician Gustavo Santaolalla. Every designer has created a special and practical suitcase according to personal occupation and interest. For example, Marc Jacobs has designed a pet suitcase for his dogs, Annie Leibovitz has designed a set of two camera bags, when watercolor painting lover Patrick-Louis Vuitton has designed a suitcase for paint and paintbrushes. Every work will be displayed in the Louis Vuitton flagship in Middle Ring, Hong Kong and then they will be at the charity auction in London on November 17, and the proceeds will go to support Red Cross Nigerian Fight against Malnutrition Programme.

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The caviar suitcase has crystal vodka glasses, crystal dish and crystal ice plate inside. Besides, in the small bottom drawer there is a little mother of pearl spoon and a long scoop inset with mother of pearl in the handle to scoop caviar.

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Inside the whisky suitcase there are four crystal glasses, crystal wine bottle and silver crystal bottle cork, little crystal dish, little iceplate, ice tong and twelve silver toothpicks.

During this exhibition in the Middle Ring flagship store, viewers can find many exquisite products, such as Chinese chess suitcase, playing card case, jewelry suitcase, caviar suitcase and whisky suitcase. Every piece is very exquisite under the supervision of the later generation of the brand, Patrik-Louis Vuitton.

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The Luxury Consumption, Chinese Passengers Replace Arab Lord

In the luxury shops in the western district in London are full of Chinese passengers. Compared with this, volume of the Arab lord and Russia Rich has fallen. Facing this change, some luxury shops have began to employed workers who can say Putonghua to do business.

Depreciation of Euro and the attracting of high card fashion goods are the main reasons for Chinese passengers to come here. Miss Wang, who is a bank employee in Beijing, she said when she was shopping in Tianjin, “we are searching for designer goods that have high quality. I’m not crazy as other guys who buy a group of LV bags, but I should say honestly that the prices here are much cheaper than Beijing.”

From the data of drawback enterprise, the consumer volume of Chinese passengers in England had increased by three times or four times than that of last year. And the report of global drawback enterprise also pointed out that in the past seven months this year the consumer volume of china passengers had increased by 164% than that in last year. Compared with this, the consumer volume of Russian people had reduced by 27%. However, the average payment of Russian people was 1295 pound which is more than the 972pound of china passengers.

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